I love trying new things, but I’m often scrutinized for even using the term “trying.”

Some say that “trying is preparing to fail.”Even Yoda famously once said, “No. Try not. Do. Or do not. There is no try.” 

I get it. Go all in. You’re either 0 or 100. The thing is, life doesn’t work that way.

We have our priorities (family, health, work, etc.) and, therefore, we’re afforded little wiggle room when attempting things that are novel and interesting.

It’s more than ok to try at these new things and fail at them.

That’s why I always encourage those I work with to “try” as much as possible, even when failure is almost certain.

The rule is simple: The person who fails the most will win.

If I fail more than you do, I will win. Because in order to keep failing, you’ve got to be good enough to keep “playing.” 

If you let it, failure can be a precious gift, rather than something to be avoided at all costs.

That’s because failure brings with it many transformational benefits you wouldn’t experience otherwise. 

Of course your next project isn’t going to delight everyone.

Of course you won’t PR your next lift or competition.

You’ll do just fine, learn from the experience and use it to fuel growth moving forward.

Through the art of trying, you’ll become better tomorrow than you were today.

Once you realize that failure is certain, it’s a lot easier to focus on impact instead. 

Constantly trying and failing,