Hey %FIRSTNAME%, Society loves to lower expectations.We always compare performance on a relative basis. “Well, it’s better than it was yesterday…” Furthermore, we love to settle for a product that’s not as good as it could be, if given the attention to detail it deserves. “Well, it was ok… but…
On Sunday, we made a post that featured one of our athletes and colleagues, Amanda Barnhart. The post received nearly 100 comments and over 1,000 likes as tokens of support for Amanda. The goal was not to be controversial or to create backlash. Our goal was only to bring awareness to the flaws of…
As athletes, we are constantly striving to push our bodies and minds in order to obtain a specific goal or title. In today’s society, it is easy to get caught up in the hottest fad in health and fitness, but the question always stands: will your training lead to your…
In case you missed it, Tom Brady and the New England Patriots won their record 6th title on Sunday night. As a result, Tom Brady has been officially crowned the G-O-A-T (Greatest of All Time) and the Patriots are a dynasty that will seemingly never go away. So the question…
I hope you had a great weekend! We were lucky enough to be able to teach one of our favorite workshops on Saturday which we like to call “Train Smarter, Not Harder.” Overall, it was a great day of learning, discussion and growth from both the workshop and attendees and…
As you may have figured out by now, we do things a little bit differently at Pure Physio. For example, we love the topic of pain and see it as more of a complex puzzle than most in our industry give it credit for. We love studying it, treating it,…
Recovering is something that I place a lot of of importance in when working with my athletes. For example, new research tells us that our risk for injury can be decreased by almost 50% if we get 9+ hours of sleep. Unrealistic? Maybe. But it doesn’t change the fact of…